Tata Nexon: Eight Years Strong and Soon to Cross 900,000 Sales

Launched on September 21, 2017, the Tata Nexon was Tata Motors’ first compact SUV offering, and it quickly became a significant contributor to the company’s resurgence in the passenger vehicle segment. Over the past eight years, the Nexon has evolved ...

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Launched on September 21, 2017, the Tata Nexon was Tata Motors’ first compact SUV offering, and it quickly became a significant contributor to the company’s resurgence in the passenger vehicle segment. Over the past eight years, the Nexon has evolved to offer multiple powertrain options including petrol, diesel, electric, and CNG variants.

As of August 2025, Tata Nexon has sold a cumulative 887,607 units, putting it just 12,393 units shy of 900,000 sales. With the sales momentum in the first five months of FY2026, averaging 13,396 units per month, the Nexon is expected to surpass the 900,000 milestone by September 2025, becoming the first Tata SUV to achieve this feat.

Sales Milestones: Nexon Rapid Growth

Tata Nexon: Eight Years Strong and Soon to Cross 900,000 Sales

The Nexon’s sales trajectory shows remarkable growth over the years:

  • June 2021: Crossed 200,000 units, 45 months after launch
  • October 2022: 400,000 units, achieved in just 16 months
  • May 2023: 500,000 units
  • December 2023: 600,000 units
  • July 2024: 700,000 units
  • February 2025: 800,000 units
  • September 2025: Expected 900,000 units

The SUV has delivered consistently high sales, peaking in FY2023 with 172,138 units, contributing 33% of Tata Motors’ 373,138 passenger vehicle sales. Although sales slowed in FY2024 and FY2025, the Nexon is regaining momentum in FY2026, with 66,984 units sold from April to August 2025, outpacing the Tata Punch in the same period.

Summary of Tata Nexon

Aspect
Details
Official Site
Launch Date
September 21, 2017
Powertrains
Petrol, Diesel, CNG, Electric
Total Units Sold
887,607 (as of Aug 2025)
Variants
76 (31 Petrol, 28 Diesel, 9 EV, 8 CNG)
Milestone
Expected to cross 900,000 units in Sep 2025
GST Price Cut
Up to Rs 125,000 for ICE variants
Next-Gen Model
Project ‘Garud’, launch H2 2026

Tata Nexon Variants and Powertrain Strategy

One of the Nexon’s key strengths has been its multi-powertrain strategy. As of August 2025, the Nexon offers 76 variants, comprising:

  • 31 petrol variants
  • 28 diesel variants
  • 9 electric variants
  • 8 CNG variants

Following the GST 2.0 price reduction, the internal combustion engine (ICE) variants are now up to Rs 125,000 cheaper, enhancing its value proposition in the compact SUV segment.

Tata Nexon: Design and Facelifts

The Nexon has received two comprehensive facelifts since its launch:

  • January 2020: First facelift
  • September 2023: Second facelift with updated styling, interior, and technology

Autocar India notes that the 2023 update strengthened the SUV’s appeal, highlighting:

  • “Tough SUV feel retained”
  • “Top-spec models are rich in features”
  • “A roomy cabin and a vast variant list ensure there is a Nexon for every budget”

For the Nexon EV, updated interiors, tech, and powertrain have positioned it as a benchmark in the affordable EV segment.

Sales Contribution to Tata Motors

Since its launch, the Nexon has played a pivotal role in Tata Motors’ growth in the passenger vehicle segment:

  • FY2018: 210,200 units (Nexon’s first full year)
  • FY2019: 231,512 units
  • FY2020: COVID-19 impacted sales across the industry
  • FY2022: 373,138 units (Nexon accounted for 33%)
  • FY2023: 544,391 units (Nexon share 31%)
  • FY2024: 582,915 units (Nexon share 29%)
  • FY2026 (Apr-Aug 2025): Nexon share rises to 32%

Cumulatively, Nexon has contributed 29% of Tata Motors’ total passenger vehicle sales from FY2018 to August 2025, highlighting its central role in the company’s portfolio.

Competitors and Market Position

The compact SUV segment has become increasingly competitive over the years. In FY2018, the Maruti Brezza was the primary rival. By FY2026, competition has expanded to include:

  • Tata Punch
  • Hyundai Venue
  • Kia Sonet
  • Mahindra XUV3O
  • Skoda Kushaq
  • Kia Syros

Despite the competition, the Nexon continues to be a popular choice, bolstered by its variety of powertrains, GST-driven price cuts, and feature-rich variants.

Next-Generation Tata Nexon: Project Garud

Tata Motors is working on the next-generation Nexon, internally codenamed Garud, expected to launch in the second half of 2026. Key expected updates include:

  • Based on a heavily modified X1 platform
  • Major exterior and interior design overhaul
  • Continuation of petrol and CNG engines; diesel engine status uncertain
  • Likely EV updates either simultaneously or separately

The next-gen Nexon aims to maintain the SUV’s popularity while modernizing its features to meet evolving customer expectations.

FAQs

Q1: When was Tata Nexon launched?

A: Tata Nexon was launched on September 21, 2017.

Q2: How many units has Nexon sold so far?

A: As of August 2025, Nexon has sold 887,607 units and is expected to surpass 900,000 in September 2025.

Q3: What powertrains are available for the Nexon?

A: Nexon is available in petrol, diesel, CNG, and electric variants.

Q4: How many variants does Nexon have?

A: There are 76 variants, including 31 petrol, 28 diesel, 9 electric, and 8 CNG variants.

Q5: When is the next-generation Nexon expected to launch?

A: The next-generation Nexon, codenamed Project ‘Garud,’ is expected in the second half of 2026.

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About the Author
Tushar is a skilled content writer with a passion for crafting compelling and engaging narratives. With a deep understanding of audience needs, he creates content that informs, inspires, and connects. Whether it’s blog posts, articles, or marketing copy, he brings creativity and clarity to every piece. His expertise helps our brand communicate effectively and leave a lasting impact.

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